In the dynamic world of streetwear fashion, Supreme is all set to launch another striking collaboration for Fall 2023, following a noteworthy release with Turner Prize winner, Mark Leckey. This forthcoming collaboration is with the illustrious Tokyo-based brand, BOUNTY HUNTER, a beacon in the world of clothing and designer toys, founded by the visionary Hikaru Iwanaga in 1995.
Iconic Brands Merge: New York Meets Tokyo
In this unique fusion, the New York-centric streetwear brand Supreme unites with the iconic BOUNTY HUNTER to create a series steeped in cultural richness and diverse design influences. The collaboration underscores Supreme’s penchant for aligning with innovative and distinctive brands, bringing forth collections that resonate with streetwear enthusiasts around the globe.
Hikaru Iwanaga: A Journey from Cultural Shifts to Revolutionary Toys
Hikaru Iwanaga, born in 1968 in Sasebo, Nagasaki, grew up witnessing the significant cultural transitions in post-war Japan. Raised amidst a plethora of American consumer products and popular media, Iwanaga cultivated a deep fascination with American toys and visual culture, exploring everything from G.I. Joe to Disney.
Formation of BOUNTY HUNTER: From Punk Rock to Designer Toys
Iwanaga’s venture into Tokyo Bunka Fashion College led to the inception of the punk cover band, Tokyo Sex Pistols, with UNDERCOVER’s Jun Takahashi. The band was at the forefront of the Ura-Hara scene, pivotal to Tokyo’s youth movement in the 1990s, amalgamating hip-hop with punk-inspired street fashion. BOUNTY HUNTER emerged as a standout, emphasizing unconventional toys and designs inspired by American icons and reshaped with punk aesthetics.
The Supreme x BOUNTY HUNTER Collection: A Global Release
This eagerly awaited Supreme x BOUNTY HUNTER Fall 2023 collection will feature a myriad of pieces, including Varsity and Bomber Jackets, Sweaters, Jerseys, and the iconic SKULL-KUN Figure, among others. The collaboration is set to have a global release on September 28 at 11 a.m. EDT in the United States and September 30 at 11 a.m. JST in Japan and Seoul, establishing its presence in the streetwear panorama.
Key Takeaways
- Supreme is readying the launch of its collaboration with Tokyo’s iconic brand, BOUNTY HUNTER, for Fall 2023.
- The collection is a symbiosis of New York streetwear and Tokyo’s distinctive designer toys and clothing.
- Hikaru Iwanaga’s upbringing amidst American influence and his venture into punk culture have shaped BOUNTY HUNTER’s unconventional aesthetics.
- The collaboration is set to release globally, promising an array of exclusive pieces reflecting the amalgamation of diverse cultures and design philosophies.
Conclusion
The Supreme and BOUNTY HUNTER collaboration symbolizes a convergence of cultural elements and design innovations, promising a collection that resonates with fans of both brands. As Supreme continues to expand its portfolio through unique collaborations, the streetwear community awaits with anticipation, ready to embrace the fusion of eclectic aesthetics and groundbreaking designs. Keep an eye out for the global release and experience the collision of worlds, where New York streetwear meets Tokyo’s innovative design.